Liverpool, United Kingdom, (22nd February, 2012) – Liverpool ONE, a large shopping and leisure destination in the heart of Liverpool, has launched its ‘Big Red Chair’ initiative with Juice FM Breakfast Show presenters, Adam Weighell and Leanne Campbell.
The stylish red leather chair, provided by BoConcept and the Home Quarter, will host a series of vox pops with the public, visiting celebrities and expert ‘guests’ at Liverpool ONE, filmed by local students at the Liverpool Media Academy. The public can pull up a chair and have their say on the latest hot topics. A selection of footage will be uploaded to the Liverpool ONE Official YouTube channel.
During launch week, hot topics have included ‘what’s the best or worst date you’ve ever been on’, ‘give us your best chat up line’ and the all-important question ‘who would make the best Mayor of Liverpool and why?’
Commenting on the activity, Donna Howitt, Marketing Director at Liverpool ONE, said: “We want Liverpool ONE’s customers to have fun and enjoy their experience when they visit. The Big Red Chair has been attracting crowds of shoppers who want to see what’s going on and get involved. People have been really keen to sit and talk to the camera and we’ve already had some real characters in the seat and some brilliant answers. We look forward to bringing the chair out throughout the year for our shoppers.”
For more information on where the chair will be and when throughout 2012, follow Liverpool ONE on Twitter or become a fan of Liverpool ONE Official on Facebook. Visit Liverpool ONE’s Official YouTube channel to see the latest Big Red Chair videos.
About Liverpool ONE:
Liverpool ONE is the North West’s premier shopping and leisure destination. Located in the heart of Liverpool, it covers 1.65 million sq ft, which includes over 160 shops, over 20 restaurants and bars, a 5 acre park and a 14 screen cinema. Opening in 2008, Liverpool ONE is the largest open air shopping and leisure destination in the UK and features some of the best shopping in Liverpool, with shops such as John Lewis and Debenhams.
Contact:
Laura Houghton
Liverpool ONE
5 Wall Street
Liverpool, UK
Zip: L1 8JQ
Tel: 0151 232 3100
Email: enquiries@liverpool-one.com