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Wellicious to Launch the Divine Yoga Mat in Summer 2011

London, United Kingdom (05 May, 2011) – Wellicious, a leading provider of sophisticated yoga clothing, Pilates clothing and loungewear, announces the launch of their new ‘Divine Yoga Mat’ which will be available in their online store from the summer of 2011.

Launching this summer, Wellicious’s brand new ‘Divine Yoga Mat’ certainly lives up to its name! Ethically made in Germany to the highest specifications, each Divine Yoga Mat features 300 SWAROVSKI CRYSTALLIZED™ stones forming a gracefully designed Mandala, a Buddhist symbol for religious rites and meditation.

Available in three beautiful colours: Caviar Black, French Lavender and Vintage Rose, the unique Divine Yoga Mat is a must-have for all style conscious yogistas and Pilates fans, not only does it look great but it is one of the best quality mats available. Made from premium materials, the Divine Yoga Mat is thicker than standard yoga mats yet it is easy to roll, it offers more cushioning and a much safer non-slip surface, even when wet.

Since its launch in 2007, London based Wellicious has gone from strength to strength and the brand is now synonymous with ethically produced high quality, stylish designs. Celebrity fans of the luxurious yoga, Pilates and loungewear include Gwyneth Paltrow, entrepreneur Barbara Becker, German actress and yogista Ursula Karven and Swiss model Nadine Strittmatter. More significantly, many star yoga teachers such as Tara Lee, Katy Appleton and Gabriela Bozic advocate the brand and products for functionality, comfort and high quality. Wellicious embraces the yoga ethos and as such ensures the ethical production of all of its products, with production in Europe maintaining high working standards and low air miles. Wellicious also supports a number of social projects.

The Wellicious product range can be found Worldwide in over 150 selected retailers, spas and high-end yoga & Pilates centres and online at www.wellicious.com. From April 2011, Wellicious will also be available in Harrods, London’s most prestigious department store. For more information, images or samples please contact Wellicious.

About Wellicious:

Wellicious provides customers with eco-friendly and high-quality yoga clothing, Pilates clothing and loungewear, created for those who enjoy living healthy and discovering new wellbeing trends. Wellicious combines an exclusive shopping portal with selected insider beauty, spa, and wellbeing tips and trends. The Wellicious BOUTIQUE is an online shop with a sophisticated collection of yoga, Pilates, and loungewear. The stylish and feminine designs are very comfortable and flattering. The comfort lies in the fabrics they use at Wellicious, which are of the highest possible standard. The collection consists solely of items made with high-quality materials and they have been controlled to provide customers with the best possible products at reasonable prices. Additionally, Wellicious sells beautiful Wellbeing accessories like silk eye masks with lavender and delicious organic tea, which not only make you feel good but look good as well.

Contact:

Corinna Konen

Corpoarte Communications & Marketing Manager

18-24 Westbourne Grove,

London W2 5RH,

United Kingdom

T: 0044 (0) 2072217009

www.wellicious.com

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